Third Avenue Imaging is dedicated to maintaining the privacy of your health information. In conducting our business, we will create records regarding you and the services we provide to you. These records are our property. However, we are required by law:

  • To maintain the confidentiality of your health information.
  • To provide you with this notice of our legal duties and privacy practices concerning your health information.
  • To follow the terms of our notice of privacy practices in effect at the time.

This notice provides the following important information:

  • How we may use and disclose your health information.
  • Your privacy rights concerning your health information.
  • Our obligations concerning the use and disclosure of your health information.

Information Collection, Use, and Sharing

We collect phone numbers only at the time of appointment when clients specifically request SMS updates. This information is voluntarily provided by the client and used exclusively to:

  • Send updates regarding appointment dates and times.
  • Send lab notifications or related healthcare updates.

We do not sell, rent, or share phone numbers or any personal information with third parties for marketing or promotional purposes. Information may be shared only when required by law, and any third parties involved are bound by confidentiality agreements.

Data Security, Retention, and Deletion

We take precautions to protect your information. Your phone number and any other personal information are stored securely and are protected both online and offline. We retain this information only for as long as necessary to fulfill the purposes outlined in this policy or as required by law.

Upon request or cessation of services, we will delete your personal information unless retention is legally required.

How We Use or Disclose Your Health Information – Without Separate Authorization

  1. Services: Third Avenue Imaging will use your health information to provide you with medical imaging and related services. For example, your information may be shared with members of our staff, your doctors, or healthcare facilities to facilitate care.
  2. Individuals Involved in Your Care: We may disclose health information to family members or other individuals you identify who are involved in your care or payment for services.
  3. Uses or Disclosures Required by Law: We may use or disclose health information when required by law, such as for public health reporting, legal proceedings, or regulatory compliance.

Opt-In and Opt-Out Policy

Clients must explicitly opt-in to receive SMS communications from Third Avenue Imaging at the time of their appointment. By opting in, you consent to receive:

  • Appointment reminders.
  • Updates on lab results or other healthcare-related communications.

You may opt-out at any time by following the instructions in the communication or by contacting us directly. Message frequency will vary based on your healthcare needs. Standard messaging rates may apply.

Prohibited Content and Use

Third Avenue Imaging does not send promotional content via SMS. All communications adhere strictly to 10DLC rules and TCPA guidelines, ensuring compliance and focusing solely on healthcare-related purposes.

User Rights and Responsibilities

  1. Confidential Communication: You have the right to request specific methods or locations for communication about your health.
  2. Requesting Restrictions: You may request restrictions on how we use or disclose your health information.
  3. Amendment: If you believe your health information is incorrect, you have the right to request amendments.

Additional Terms and Conditions

  1. Disclaimer of Warranties: Third Avenue Imaging strives to provide accurate information and services but makes no warranties regarding accuracy or reliability. Use of services is at your own risk.
  2. Limitation of Liability: To the extent permitted by law, Third Avenue Imaging shall not be liable for damages arising from the use or inability to use services.
  3. Indemnification: You agree to indemnify and hold harmless Third Avenue Imaging, its officers, employees, and affiliates from claims arising from service use or violation of these terms.

Updates

Our Privacy Policy and Terms of Use may change from time to time. Updates will be posted on this page.

Contact Information

If you have any questions about this Privacy Policy or Terms of Use or wish to exercise your rights, please contact us at:

Email: info@ddiimaging.com

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